Kelly Addington
Evidence-based digital leader.

I'm a User Experience (UX) and Product Designer with a unique background in administration and operations, which has shaped my approach to designing intuitive and effective user experiences. With a solid foundation in UX/UI design, I have led diverse projects in travel, education, and digital platforms, driving continuous improvement and optimising design operations.

My experience spans user research, high-fidelity interface design, and cross-functional collaboration, enabling me to create solutions that not only meet user needs but also align with business goals. Explore my work and see how I bridge the gap between creativity, functionality, and seamless user experiences.

Toolkit: Adobe Design Suite | Figma | Sketch | InVision | HTML5 | CSS3 | Bootstrap | Github | Miro

Recent Work

  • Enhancing scalability and performance by replatforming Intrepid’s CMS

    Transformative project to modernise Intrepid Travel’s digital platform, improving usability, accessibility, and scalability for a global audience.

    View case study

  • Elevating the Flinders University Student Experience

    Large-scale research project focused on understanding the student journey at Flinders University to identify key delights, pain points, and opportunities for improvement

    View case study

  • Creating a Scalable Design System for Intrepid Travel

    Designing and implementing a cohesive design system for Intrepid Travel, aimed at unifying their digital presence, standardising components and improving efficiency.

    View case study

  • Driving Growth and Digital Transformation

    Leading business development efforts at the Cooroy Rag, I’ve developed a 12-month growth strategy to expand audience reach, boost advertising revenue, and streamline operations.

    View case study

  • Optimising Intrepid Travel's Wishlist Experience

    Redesign project aimed to address critical user pain points and create an intuitive and emotionally engaging space for customers to save, manage, and explore their dream trips

    View case study

Testimonials

  • "Kelly's focus, encouragement, and mentorship were total game-changers"

    Throughout our time working together, Kelly consistently maintained a positive outlook, motivating me through clear communication and had my back whenever I needed support. Kelly's focus, encouragement, and mentorship were total game-changers, helping us nail every challenge that came our way in the project. It was a wild ride, but thanks to her, we rocked it!

    Kelly's communication skills played a crucial role in presenting the extensive changes and improvements made during months of dedicated work on the project's pivotal section to senior stakeholders. As a result, everyone involved was onboard, appreciating Kelly's ability to articulate the team's decisions with clarity.

    Nuria Mestres Martinez - UX Designer

  • “A passionate and engaging University Lecturer in UX/UI Design.”

    For 6 months Kelly kept 20 students interested and captivated with live online lessons over the COVID-19 pandemic. For 3 hours, 3 times a week we would all log on and be greeted with her welcoming smile and words of encouragement. Kelly’s upbeat and friendly nature allowed our virtual classroom to become an extremely close-knit community, full of encouragement, support, and trust.

    Kelly’s expert knowledge of user experience and user interface design was obvious as she explained difficult concepts. It was a fast-paced “bootcamp” but she made sure no one was left behind, always checking if there were any questions or need for further explanation.

    I highly recommend Kelly for any lecturing or design roles, and I am proud we have become friends and collaborators who share the wonderful journey of design.

    Lisa Jones - Senior UX Designer

  • "Kelly pays attention to detail, can work under tight deadlines, and has a genuine enthusiasm for her work"

    Kelly's contributions to SouthStart have been outstanding. Her involvement with the festival and conference included a range of digital marketing tasks, spanning content creation, website maintenance (including a comprehensive usability review) and live event coverage.

    Kelly's work has consistently been accurate and engaging; she pays attention to detail, can work under tight deadlines, and has a genuine enthusiasm for her work. She would be an asset to any team she joins.

    Nicole Wedding - Southstart

Education

  • BBus - University of Adelaide

  • UX/UI Bootcamp - Trilogy Education

  • Front End Development - General Assembly

  • Graphic Design Cert IV - TAFE NSW